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Mama Cimino's - Dixon
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Here are a few tips for writing a comprehensive company description in your business plan that answers all of the readers questions about who you are, what you do and why you do it. Let your passion and excitement show in the company description section as you explain why you started the company and what you hope to accomplish. Your excitement should show in the tone of your writing, and your aim should be to get the reader interested in reading the rest of the business plan.