About us

The Profitability Formula...the Edge A common-sense approach...a proven process that dramatically increases organizational profitability in a short period of time! The profitability formula is an output of experiences and practices that worked at Fedex, British Airways, Baxter, DHL, Bank of America and many other organizations where we’ve had the opportunity to work with outstanding CEO’s—all, who figured out what truly moves the needle to sustain growth and profitability. Thus, we bring this formula to you. How do you get the edge in profitability? ...get the basics right! The Foundation:Leadership: The Key determinant as to whether you create and sustain solid Teams and a vital Culture...nothing is close!...and, The Engine to Customer Experience: Teamwork and Engagement...determines whether your customers stay or leave...nothing is close!...and, The Gateway to Profitability: Customer Attraction and Retention...nothing is close!